The Lens platform
White-label marketing analytics for agencies.
Give every client a single, branded dashboard of their marketing performance. With the client's consent, Lens connects to their existing accounts across paid media, SEO, social, reviews and CRM, then presents KPIs, trends and AI-generated insights in one place.
Connect a client's accounts once
Lens keeps the data flowing — read-only access wherever the provider offers it.
Monitor, report, and impress clients
Everything you need to turn scattered marketing data into a single, trustworthy view.
One branded dashboard
Every client gets a single, white-label view of their marketing performance. Your brand, your colours, your portal.
Every channel in one place
Paid media, web analytics, organic search, social, reviews and CRM, unified so you stop chasing numbers across platforms.
AI-generated insights
Specific, prioritised observations drawn from the client's own data — not generic advice.
SEO, AEO & GEO
Track organic search next to answer-engine and generative-engine visibility, not just classic rankings.
Client-ready reporting
Turn a month of work into a clear, branded report in minutes instead of hours in spreadsheets.
Read-only by design
Lens only ever reads reporting data. It never creates, edits, pauses or deletes anything in a connected account.
Focused modules, one source of truth
Lens organises performance so each part of the account sees the view that matters to them.
Real workflows, real results
Monthly client reporting
Stop compiling spreadsheets by hand. Generate comprehensive, branded performance reports in minutes.
New client pitches
Connect a prospect's accounts and show them exactly where the opportunities are before you've won the work.
Always-on monitoring
Spot shifts in spend, performance and conversions before clients do, with everything refreshed automatically.
How Lens uses your data
When you connect a service, Lens requests read-only access wherever the provider offers it, and uses the data solely to display reporting inside your own workspace. We never sell or share it, never use it for advertising, and never use it to train AI models. Disconnect any source at any time.
Monthly platform fees
Implementation is quoted separately based on client workspaces, data sources and level of customisation.
- ✓Up to 10 client workspaces
- ✓All channel connections
- ✓Branded dashboards
- ✓Client-ready reports
- ✓Email support
- ✓Up to 50 client workspaces
- ✓Everything in Starter
- ✓AI-generated insights
- ✓Custom branding
- ✓Automated alerts
- ✓Priority support
- ✓Unlimited workspaces
- ✓Everything in Growth
- ✓API access
- ✓Custom integrations
- ✓Dedicated success manager
- ✓SLA guarantee
Every agency is different. Implementation covers onboarding, branding, data-source integration and dashboard configuration — we'll scope it together and give you a clear quote before any work begins.
See it in action.
A 15-minute demo. We'll show you the dashboard, answer your questions, and you'll know if it's right for you.